Parrot PI020420AA Datasheet

September 2008This document is strictly confidential and shouldn’t be forwarded or distributed.Product OverviewParrot MKi SeriesVersion 1.1 CR

Forecast of the total MP3 Player MarketSource : IDC, Company data, Credit Suisse estimatesMarket figures and trends

Growing success of Bluetooth audio devicesBluetooth MP3 phonesBluetooth dongleBluetooth MP3 playersMarket trends and figures

Large quantity of audio player on the marketMP3 playersMultimedia playersAnalogue playersMarket trends and figures

SD Card is now a standardMarket trends and figures

USB is everywhereUSB keyPortable MP3 playerUSB portable hard disksUSB storage deviceUSB travellerMarket trends and figures

Growing success of online music sitesMarket figures and trends

Consumer’s needs

What do consumer’s expect?1. Large choice of connectors for music in the car2.Easy access and control of their music3. Nice design and clear display4.

The market offer

Competitors offer …•Bluetooth hands-free capabilities for some devices• Basic telephony functions, no advanced features•One color display• Basic music

Parrot MKi SeriesBluetooth hands-free car kitswith extended telephony functionsand multi digital music connectivityMKi9000 MKi9100 MKi9200

What’s missing in the current market offer?• Complete set of connectors for various music platforms• Phone book synchronization• Large color display•

The Parrot Solution……MKi9000 MKi9100 MKi9200

Parrot MKi9200• 2.4’’ TFT colour screen (removable)• Apple music cable for iPod & iPHONE• USB Port • 3.5 Audio Jack Connector• Bluetooth Stereo A2

Parrot MKi9100• OLED screen (removable)• Apple music cable for iPod & iPHONE• USB Port • 3.5 Audio Jack Connector• Bluetooth Stereo A2DP & AVR

Parrot MKi9000• Apple music cable for iPod & iPHONE• USB Port • 3.5 Audio Jack Connector• Bluetooth Stereo A2DP & AVRCP• User-independent voic

New Parrot MKi E-Box (Blue Box)Universal Control Module for all MKi Series. All the connectors are located on the same side to ease the installation.

New MKi Series Remote ControlOne RF remote control for the three of MKi series. All phone & music functions are accessible through the remote cont

Complete set of connectors for digital and analogue music iPod and iPhone dedicated APPLE connectors USB connector for MP3 players, USB keys and Sto

The MKi Series recognizes your voice or anyone’s voice AUTOMATICALLY without prior or any training.If several phone numbers exist for the same contact

The Parrot MKi Series automatically synchronizes your phonebook with the contacts in your mobile phone.The phonebook is available at all times via voi

Parrot Multi Connectivity• “Made for iPOD” from APPLE• “Works with iPHONE” from APPLE• USB Port• 3.5mm Audio Line In Jack Connector• SD Card Reader (M

Unique Selling Point n°4Voice synthesis (Text to Speech) and voice recognitionText To Speech (TTS) speaks the name of the contact from your phonebook

USP 5: Colour ScreenUnique Selling Point n°5 (MKi 9200)Large 2.4’’ colour TFT screenIt displays phone information, menus, settings, caller ID, playlis

Unique Selling Point n°6 (MKi9100 & MKi9200)Removable Display for added securityThe display for MKi9100 & MKi9200 is easily removed from its s

Unique Selling Point n°5Astonishing audio effectsThe Parrot MKi Series features: 7 Band Equalizer with advanced sound settings & preconfigured pr

Other Key Selling Points• Advanced Bluetooth hands-free car kit from proven European leader in Bluetooth hands-free with audio streaming• Charges the

Universally CompatibleExtended compatibility with all mobile phone is standard with PARROT...

The Tech Corner

Specificationso User interface: 5 buttons and 1 rotary (rotating) knobo Display: 2.4” LCD TFT with 262.144 colors, interface with 7 different color t

User interfaceShort press: Go back to the beginning of the track / get to the previous. Long press : Fast rewindUse to hang-up a call, go back one lev

Target CustomersVehicle & Music savvy consumersPeople who spend most of their timein the vehicleAnyone who takes or receives calls

MKiParrot MKi Series Universe

Distribution channelsCar Radio Installers12V Specialist RetailMass Retail & Telcoe-CommerceAutomotive

MKi Series Kit Contents- MKi9x00 Blue Box- OLED Display (MKi9100) - Colour Display (MKi9200)- Apple Audio cable with iPod & iPhone- USB and Line-i

Logistics informationParrot MKi9000:NOTE: Specific UK VariantTTS English (UK) :Product code SAP (UK GENUINE / DESTINED): PF300055AAEAN / GENCODE :

Logistics informationParrot MKi9100:NOTE: Specific UK VariantTTS English (UK) :Product code SAP (UK GENUINE / DESTINED): PF310055AAEAN / GENCODE :

Logistics informationParrot MKi9200:NOTE: Specific UK VariantTTS English (UK) :Product code SAP (UK GENUINE / DESTINED): PF320055AAEAN / GENCODE :

SummaryComplete connectivity for digital & analogue music-APPLE iPOD & iPHONE- USB- LINE IN 3.5 JACK- SD CARD READER (MKi9200) -Stereo Bluetoo

www.parrot.comwww.parrot.com

Parrot MKi Series

Market trends and figures

Music on mobile phones (downloaded from official websites)• 2004 : 1% of total sold music• 2006 : 5% of total amount of sold musicBluetooth acceptance

Market figures and trendsBetween + 32% and + 36% of aftermarket kits sold in 7 years (From 2004 to 2011)

300 millions of Bluetooth-enabled audio player will be sold in the next 5 years!100 millions of Bluetooth dongles will be sold in the next 5 years!Sou